Webinar:From SAP BW to AI-Ready Data:A Practical Guide for Global Enterprises


August 06, 2026 | 04:00 pm CEST | 10:00 am ET | 7:00 am PT

Your SAP BW migration is the most important AI project in your company right now. Are you treating it like one? With mainstream maintenance ending in 2027, migration is inevitable. But only 15% of SAP migrations finish on time and on budget.
Join Magdalena Söldner and Veronica Huitzil Marquez for a talk about a proven strategy, and a live platform demo that shows you how your SAP BW migration can be one of the 15% that do finish on time, while also making your data AI-ready.

What You'll Take Away:

Actionable insights and a live look at how intelligent SAP BW migration works.

Why most SAP BW migrations fail before they start:

60% of SAP transformations exceed budget and schedule. Two-thirds report quality problems after go-live. The root cause isn't weak tooling, but a lack of visibility into what your BW landscape does, why it does it, and whether it still needs to.

How to choose the right migration strategy for your business:

There is no one-size-fits-all path. Whether you're considering a conversion to BW/4HANA, a brownfield modernization toward Datasphere, a greenfield rebuild on Snowflake or Databricks, or a hybrid approach, you'll learn what fits which business reality.

Live Demo of an SAP BW migration journey in One Data:

Watch a real migration unfold live in the platform. From source analysis and ABAP-to-SQL conversion to governed, reusable data products. See how months of manual work compress into weeks.

How to build a foundation for AI, not just a new version of your legacy data:

Moving data isn't the end-goal. Use migration as the moment to build trusted, governed data products that analytics and AI systems can confidently rely on.

Register now

for the free webinar

  • Duration: 45 minutes
  • Format: Free online webinar
  • Speakers: 2 industry experts
  • Recording: All registrants receive the recording within 48 hours

Who Should Attend:

Whether you're planning your SAP BW exit or already mid-migration, this session delivers practical guidance you can apply to your project immediately.

Data & AnalyticsLeaders, CDOs, Heads of BI, Data Architects

Get a clear-eyed view of the migration strategies that work, the ones that don't, and how to protect your budget while building toward AI readiness.

IT Transformation Leaders,CIOs, Program Managers, SAP Leads

Understand why most migrations overrun – and how to de-risk yours with full visibility into source complexity before you write a single line of migration code.

Data Engineers, BI DevelopersSAP BW Specialists

See how AI-assisted ABAP-to-SQL conversion, automated documentation, and data product governance change the day-to-day reality of migration work.

Your experts:

Two practitioners. One honest conversation.

One Data | Veronica Huitzil Marquez

Veronica Huitzil MarquezGrowth Specialist & Relationship Manager

Veronica is a relationship-first growth specialist who focuses on building genuine connections and trust through curiosity rather than hard selling. She believes that successful business starts with being authentic, respectful, and low-pressure. Currently, she explores how agentic AI can enhance human-centric sales by scaling meaningful interactions without losing the personal touch.

One Data | Magdalena Soeldner

Magdalena SöldnerPrincipal Product Manager

As Principal Product Manager at One Data Magdalena is passionate about helping enterprises use their SAP BW migration as a real opportunity to make their data AI ready. She has many years of experience in the field and knows the potential of a well performed migration.